Konica Minolta Business Solutions (HK) Ltd. was likely the first multinational corporation in Hong Kong to put the ideas of corporate social enterprising into practice. Its new service business that was launched in 2014 (the i-Transform Station) employed so-called “hidden youths”—disadvantaged individuals who refrained from joining mainstream society—empowering them to reconnect with society. While the initiative drew the attention of the company's .....more

Teaching note for product 9B19M008.

Teaching Note for product 9B16C023.

In 2011, China-based Wensli Group’s newly appointed chairwoman was preparing to transform the company’s silk business into a global luxury brand. It was a lofty goal for a company that started out as a state-owned silk factory before growing into the largest silk-producing company in China. Tapping into the luxury market, however, presented a challenge because Chinese companies were better known for producing cost-conscious products. That meant Wensli, .....more

Teaching note for product 9B15C040.

In 2008, the chairwoman of the Neoglory Holdings Group (Group) convinced her 23-year-old son to join the Group’s fashion jewelry business. By 2014, she was determined to quadruple the Group’s assets to RMB 100 billion in 10 years. While she had just appointed her son as the vice-president of the Group in order to help her achieve such an ambition, she pondered when she should let him fully take over the Group; whether she should hire non-family executives .....more

Teaching note for product 9B21C008.

Founded in 2000, with its headquarters in Singapore, BreadTalk Group Limited used a creative lifestyle concept to attract consumers who were accustomed to viewing bread as inexpensive, basic food. In 2003, the company founder and chairman achieved his goal of listing the company on the Singapore stock exchange to raise capital for scaling up operations. By mid-2018, the company had grown to become a regional, multi-brand food and beverages enterprise .....more